McKenzie Retail Learning & Development

Working with retailers to drive people performance

McKenzie Retail’s Learning and Development team understand retail from the retailer’s perspective. Led by the former National HR Manager for Rebel Sport, our team has helped retailers to boost people performance, from high fashion to “pack n stack”.

We focus our solutions around the 7’S’s of Retail

  1. Sales
  2. Services
  3. Standards
  4. Staff
  5. Skills
  6. Systems
  7. Safety / Shrinkage

SALES

Our customised sales performance tools are designed to impact sales results by increasing the average dollar sales percentage as well as the multiple sales percentages.

SERVICE

In today’s highly competitive and overtraded retail market place, customer engagement/retention has surfaced to become one of the key strategic objectives of Australian retailers.

We will support your management team in the development and implementation of customer engagement and retention strategies that drive the customer into the store time and time again.

STANDARDS

Setting and maintaining tight retail disciplines and standards of merchandising and housekeeping is often one of the areas retailers find the most difficult to implement, manage and sustain.

McKenzie Retail works directly at a State and Regional level to customise and develop systems, tools and processes that measure, drive and maintain retail business standards, disciplines and space productivity.

STAFF

Great retail employees are getting harder to find and keep. McKenzie Retail supports retailers with strategies and tools to reduce the high costs of hiring and training new employees.

Using a combination of retail experience and resources, we employ highly effective people performance tools and people management systems. These are customised and designed to suit each of our individual clients to significantly impact their organisation.

Talent Shortage

Finding talented retail employees is tough, keeping them is tougher. Our talent diagnostic tools help retailers identify and maximise individual talent. We will demonstrate to your management team how to identify and keep talented people, help them to be productive and succeed, and grow your business towards a successful future.

Productivity

Statistics show that most organisations can achieve a 20-30% increase in productivity with the implementation of some simple and effective people performance tools and management systems. McKenzie Retail works with National, State and Regional Managers to develop systems, tools and processes that streamline operations, improving accountability boosting people performance and productivity.

SKILLS

Maximising sales opportunities and customer retention are a key focus of Australian retail and as a result, companies have invested millions of dollars in training solutions to help them achieve a competitive edge.

Unfortunately, many training programs fail to deliver on the promise of improving performance and many companies have cut back on their investment and belief in training as a viable option in their attempts to increase sales and customer service.

At McKenzie Retail we have designed cost-effective people development systems, which are 100% money back guaranteed to deliver the agreed upon results. We work with our clients either directly at a Store Manager or Regional/State level to drive store profitability through their employees.

Our success with retail organisations is because we don’t simply run training sessions.

Instead, we use powerful coaching and development tools and systems to optimise learning by knowledge transfer and behavioural changes.

We believe this is the key that separates us from the pack. Our focus is about changing daily behaviours on the shop floor, not merely providing information in one training session!

Management

As pressure mounts to reduce costs in order to remain competitive, retail companies are opting for flatter organisational structures.

This means that more responsibility and accountability for sales and profit results are being pushed into the hands of the Store Manager. Unfortunately, a large proportion of Australian Retail Managers lack the capability to effectively deliver the performance results required to meet or exceed sales budgets. Despite its shortcomings, recent studies have shown that over 90% of retailers still rely on the “buddy/mentor” system as their key training method.

Most managers, regardless of how talented they are, aren't able to effectively articulate what it is they're good at and why. Yet that is exactly what they're expected to do when coaching other employees or peers. Another downside of relying on unskilled coaching by managers is that their pupils tend to pick up their bad habits more readily than their good ones.

The McKenzie Retail Management development solution entails meeting with our clients upfront and setting specific performance KPIs (Key Performance Indicators) based on the individual Manager’s skill and capability gaps, as well as those business performance areas where they are under performing.

Using our arsenal of proven development and diagnostic tools, strategies and systems, we cost effectively work with your managers one-on-one to drive the knowledge transfer and the behaviours required to deliver the preset KPIs.

We know that retailers can have a jaded attitude towards training and development, which in many cases is justified. This is why we fully guarantee our coaching and development process with a 100% money back guarantee.

Sales

Since starting our Retail Training and Development division in 2001, we have been fortunate to contribute to the training and development of some Australia’s best and brightest retailers and their people.

When working with frontline Store and Field Managers alike, we find they have a distinct need for and interest in selling skills training.

Executive management must assume the responsibility to complete specific selling skills, selling training and sales management capability assessments of their Store, State and Regional Management, because it takes a trained salesperson to teach one! Trained in effective Sales process and as a “Sales Coach”, McKenzie Retail has specific Sales coaching programs that develop these Managers into effective sales trainers who are well practiced in the retail sales process until it looks and feels natural.

T.E.A.M.

What does an effective retail TEAM look like? What are the characteristics of a High Performance and motivated retail TEAM that engages the customer and exceeds their expectations?

Let our TEAM at McKenzie Retail show you how you can tap into the power of a High Performance Retail TEAM.

SYSTEMS

Without effective systems, processes and clearly defined standards of performance, Management has limited ability to demand performance. As a manager how do you hold someone accountable for a result when that result is not specified?

McKenzie Retail has the experience of working with many wide-ranging and varied retail operations, as well as having developed effective tools, systems and processes that can be customised cost efficiently for retail organisations.

SAFETY / SHRINKAGE

Safety

Let McKenzie Retail’s dedicated team of professionals provide you with simple and effective solutions to a wide range of retail safety issues.

Our Retail Occupational Health & Safety (OH&S) consultants are available to provide assistance on safety matters in the workplace, ranging from issue resolution to legislative interpretations.

Health & Safety Review Audits
Our consultants can undertake health and safety reviews of your workplace and workplace practices. These reviews help you understand what you do well and where improvement is needed.

We have the expertise to conduct both OH&S Legislative Compliance Audits and OH&S Management Systems Audits.

Our OH&S Legislative Compliance Audit is designed to highlight areas of non-conformance to the OHS&W legislation and assist you with the development of an improvement plan.

Our OH&S Management Systems Audits are designed to examine your OH&S Management System, identify gaps in the system and help you develop plans for improvement.

OH&S surveys
We conduct surveys at your workplace in relation to a number of safety-related matters. For example, lighting, noise, ergonomics, hazardous substances, electrical, plant and equipment…even the safety culture of your organisation.

OH&S Policy and Procedure Development
Effective policies and procedures are essential for legal requirements, but are also good practice. Our consultants can develop policies and procedures - specifically tailored to the needs of your business - that will enable you to prepare and adhere to a program of workplace safety.

Shrinkage

Do you have accurate shrinkage measurements?
How much do errors, theft and waste cost your retail organisation?
When we think of shrinkage we immediately think theft, yet there are a number of things that contribute to shrinkage in the retail industry. These include:

  • Errors, which relate to incorrect pricing, incorrect change, poor stock control management, eg. deliveries not checked
  • Theft, including customer and employee theft, vendor theft and armed hold-ups and robberies
  • Waste resulting from not maintaining or rotating stock or employing the principles of FIFO (First In, First Out). Waste is also a function of poor handling causing breakages and poor merchandising, eg. displays falling down

Our experience in Loss Prevention and cost control will support your management to develop, implement and oversee the execution of the company's loss prevention shrinkage targets.

McKenzie Retail has a dedicated team of professionals that can provide you with simple and effective solutions to a wide range of retail shrinkage issues.

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